SEARCH ENGINE OPTIMIZATION (SEO)
Everybody in marketing wants to talk SEO, throwing around terms like SERPs, PPC, astroturfing, long tail search. Jargon makes it all sound very important. But SEO should make sense.
Do you really care what alt-text does? Or do you just want more customers?
We put together a plan for you based on your company – where you’re starting from and what you want to achieve. Are you looking for local business? Trying to increase sales of a particular item or service? Looking to increase revenue from current customers?
What’s the point of online marketing if it doesn’t help get your business where you want to go?
That’s what SEO should do. Alt-text & all.